The Cision connector helps Digital Marketing, Business team, Content Author and Approver's or Site owner's to manage news and press release contents. The connector provides an option to push the content from AEM to Cision or Cision to AEM vise versa.
Also the connector provides more control on the Press release and News content release process, The connector will help to send an reminder mail to notify the appropriate group or members to approve the contents before going live. it will also helps to generate detailed reports on the approved, pending request. the connector also helps to perform cleanup and archieve to keep the serve clean.